Skillset
Skills applied to turn complex requirements into effective user experiences.
UX & Product Design
- Designing intuitive, accessible experiences that simplify complex systems and user flows
Design Strategy
- Aligning user needs, business objectives, and delivery constraints to drive effective outcomes
Design Systems
- Creating scalable design systems that ensure consistency, efficiency, and long-term maintainability
User Research & Analysis
- Translating research insights and business requirements into clear, actionable design decisions
Interaction & UI Design
- Crafting thoughtful interactions and visual hierarchies that enhance usability and clarity
Stakeholder & Team Collaboration
- Working closely with cross-functional teams to align vision, execution, and delivery
Toolbox
The tools that power my design process and execution.
Work Experience
Over 11 years of professional experience designing and delivering user-centered digital products.
UI/UX Designer
Get Group Holding | 2026 - Present
UAE, Dubai
- Leading the development of a unified design system to standardize UX/UI across all corporate digital products (web and mobile), improving consistency and scalability.
- Driving the end-to-end redesign of the core business application, ensuring alignment with business goals, user needs, and technical feasibility.
- Acting as a cross-functional bridge between Product, Engineering, Branding, and Marketing to ensure cohesive user experiences and consistent brand expression.
- Collaborating closely with engineering teams to translate design into scalable, implementable solutions, reducing friction between design and development.
- Leveraging AI-assisted design tools to accelerate workflows (research synthesis, ideation, prototyping) while maintaining strong human-led design judgment and quality standards.
UI/UX Designer
UAE Public Prosecution | 2019 - 2026
UAE, Abu Dhabi
- Conducted 100+ stakeholder interviews, user research, and usability testing to inform design decisions.
- Created 100% of wireframes, user flows, prototypes, and high-fidelity UI designs for my assigned project.
- Translated business goals and user needs into intuitive and accessible digital experiences.
- Collaborated cross-functionally with product managers, developers, and QA in Agile environments.
- Developed and maintained design systems and component libraries to ensure UI consistency and scalability.
- Delivered documentation and design specs for development handoff.
- Presented design strategies and solutions to stakeholders, influencing decision-making at leadership levels.
- Balanced business objectives with user needs to craft user-centric solutions that drove KPIs and engagement.
- Optimized user workflows, reducing steps to complete key tasks from 5–10 minutes to under 2 minutes.
- Improved interaction efficiency by reducing actions required to complete core functions from 5 to 2 clicks.
- Enhanced task completion speed by simplifying flows, leading to 45% improvement in user clarity.
UI/UX Designer
INFO STRATEGIC | 2018 - 2019
UAE, Dubai
- Led 4 projects to user-centered design initiatives for government digital transformation projects.
- Conducted 50+ UX research, persona development, and journey mapping.
- Facilitated design thinking workshops to align stakeholders and uncover innovative solutions.
- Produced wireframes, interactive prototypes, and UI mockups using Figma.
- Defined information architecture, user flows, and personas to improve navigation and usability.
- Collaborated cross-functionally with PMs, business analysts, and developers to translate requirements into intuitive interfaces.
- Proposed UI enhancements based on usability findings, leading to improved user satisfaction.
- Supported localization and accessibility standards across bilingual government portals
Graphic Designer
CMYK MASTERS | 2014 - 2018
Remotely
- Designed 100+ print materials, including brochures, banners, and signage.
- Worked with content and marketing teams to ensure 100% brand consistency.
- Created 50+ infographics to simplify and visualize complex data.
Education
Academic foundation supporting a strong, practice-driven design career.
BACHELOR OF ARCHITECTURE
LATAKIA UNIVERSITY | Syria
2018
This degree trained me to think systematically about people, space, and behavior—skills that translate directly into UX design.
Architecture emphasizes understanding user needs, analyzing constraints, and designing experiences within complex systems. Through studio work and research-based projects, I developed strong abilities in problem-solving, iterative design, visual communication, and balancing functional requirements with user experience. These principles now guide how I design digital products that are intuitive, usable, and human-centered.
Certificates
Continuous learning through certified programs to stay current with UX and product design best practices.
GOOGLE UX DESIGN PROFESSIONAL
GOOGLE
a beginner-friendly online program that teaches the fundamentals of user experience design.
- UX Research
- Visual Design
- Design System
- Figma
- Design Thinking
- AI Accelerate
Principles of UX-UI Design
Meta
an online non-credit course authorized by Meta and offered through Coursera
- User-centered
- Problem Solving
- Analytical Skills
- User Personas
- User Requirements
- User Flows
UI/UX Design
Edraak
covering user experience, interface design, and interaction principles.
- User-centered
- UX Research
- Visual Design
- User Personas
- Quality Assurance
- Wireframing
Front-End Developer
Meta
This 9-course program prepares learners for an entry-level career as a front-end developer.
- Front-End
- JavaScript
- Version Control
- HTML
- Css
- React JS
JavaScript Algorithms and Data Structures
freeCodeCamp
Developer Certification, representing approximately 300 hours of coursework.
- JavaScript
- Algorithms
- Data Structures
Agile Project Management
Google
an online non-credit course authorized by Google and offered through Coursera.
- Scrum
- Reporting
- Product Management
- Time Management
- Problem Solving
- User RequirementsS
CERTIFICATE OF APPRECIATION
INFO STRATEGIC
Certificate of appreciation for the system analyst position in the CCMS project
- Analysis
- Jasper Reports
- Product Management
- Time Management
- Problem Solving
- User RequirementsS
